LEVI'S 501 DAY

Mumbai, India

Scope of Work 
Lighting, Set up and Execution

On May 20th, 1873, Levi's invented the original blue jean. The Levi’s 501® has been the original blank canvas and an emblem of self-expression. 145 years later, Levi's is celebrating 501® Day with the jean that started it all.

A celebration what it means to be forever original, with performances by some of the biggest hip-hop DJs from around the world, an epic scale Levi’s Tailor Shop and Limited-Edition collections.

Photo Credits:  Tasveere, OML Entertainment, Levi's India